Jo Malone London Silver Birch & Lavender

There are so many fragrances out there to choose from. But what if you could create your own individual fragrance that emphasises your personality and matches all your preferences? With perfume layering, you can extract the nuances from your fragrances that you particularly like and perhaps discover new favourite scents. Find out the best way to layer perfume here.

18 June 2024

Anyone who wants not only to enjoy a perfume but would also like to understand its core, needs to know what the perfume pyramid is. Perfumers use this term to designate the three phases in which perfume develops its effect. Maybe you’ve already noticed yourself that the fragrance of a perfume changes over time. It smells different straight after application than it does a few hours later. You’ll learn why this happens in this article.

09 November 2023

Fougère fragrances have been fascinating people all over the world for more than a century. That’s because this woody-earthy fragrance category is filled of olfactory delights and celebrates its own diversity. Do you adore complex and multifaceted compositions? Then a fougère perfume will be an elegant and independent addition to your fragrance collection. Sound exciting? Then join us on our quest to unravel the myth of fougère.

20 June 2024